* Roger Baranowski, a former senior marketing executive at Pepsi-Cola Canada, has been appointed to the position of senior vice president-marketing and sales, Canada, for Hallmark Cards of Kansas City, Mo.

Baranowski held senior advertisinging managemnet positions at Robins Sharpe & Associates and DDB Needham Worldwide before he joined Hallmark.

* Brent Scrimshaw has been appointed vice-president, marketing, Western Canada by Molson Breweries’ Western division in Vancouver.

Scrimshaw was most recently vice-president, media and sports properties at Molson Breweries and president of Molstar Sports and Entertainment.

Scrimshaw has spent 17 years with Molson, mostly in sport property management and brand promotion.

* Dino Casanova has joined Travelodge Hotels of Parsippany, n.j. as the brand’s new marketing manager for Canada.

Casanova has had several years experience as a sales and marketing representative with Hamilton Hallmark in Boston and Toronto.

* Barbara Thomas has been named president of Warner-Lambert Consumer Healthcare U.S.A.

Thomas recently resigned as president and chief executive officer of Pillsbury Canada, a post she was appointed to in September 1995.

She has also held senior positions with RJR Nabisco and Procter & Gamble in the u.s.