Here are four ads you must see because…
U.S. PIRG
…it’s one of two ads that broke this week featuring popular characters (not actors) as their spokespeople.
Equals
…as the second pop culture character vehicle, it convinced a tightly controlled IP (the James Bond franchise) to let them borrow a famous, handsome face.
Volkswagen
…it adds a bit of variety of use to the standard ‘VR-meets-print’ concept
http://www.youtube.com/watch?v=QsApN-pFnzc
AXA
…the marketer made a TV buy to facilitate a mobile execution
