Here are seven ads you must see because…
NTT Docomo
…you can’t help but marvel at the craft and production behind this.
Pepsi
…this should really be the last “amaaaazing” fake stunt video ever made. They’re done people. Move along. (Update: The Toronto Star is reporting this isn’t faked. Hmmm. Skeptical.)
AIDES
…while it does go on a bit, it’s a good laugh throughout.
Vodafone
…is near-perfect technical elements enhance the artistry of the piece, rather than distract from it.
Hyundai
…the side-screens, multiple camera angles and good editing make this a better video spot than projection/guerrilla piece. Was that the goal all along?
Suwappu
…there are those pushing AR to be more than a tech demo.
Desperados
…it’s another playful take on the YouTube interface, incorporating the best elements other brands have used in similar executions (Facebook integration, breaking the page, breaking the fourth wall etc)
