Here are four ads you must see because…
Volkswagen
…it’s one of the rare sightings of the Star Wars IP outside creator George Lucas’ own control.
NFL on Fox
…Dr. Phil brings his folksy mockery to the world of endorsement.
Bud Light (Brazil)
…while it’s intended as a ‘simple game between friends,’ it will probably end up equating the brand with shallow cruelty.
H&R Block
…it’s a great example of a campaign integrating an event with a broader media strategy.