Vancouver-based Camp Pacific is beefing up its roster including the hiring of an executive creative director, as it takes on new clients and delves more deeply into digital work.
Camp Pacific, which recently rebranded from Dare Vancouver, announced this week it has hired Josh Fehr (pictured above centre) as its executive creative director, a newly created role within the agency. It also appointed Neal Davies as head of digital, and brought on Kyle Brownlow (above left) as head of UX (user experience).
“Not surprisingly, much of the growth we’ve been experiencing has been in integrated, digital and different types of new media platforms,” said Derek Shorkey, senior vice-president and managing partner at Camp Pacific. “The hirings reflect a little bit of that.”
Shorkey called Fehr a “huge, very significant hire” for the agency. For the past seven years, Fehr worked as creative director at Tribal DDB on high profile brands such as McDonald’s and Netflix.
“Josh Fehr is a true creative powerhouse and we’re delighted to have him on board,” Shorkey said. “He’s a digital and design guy in terms of background, whose career evolved into a more integrated role. That makes him very interesting to us.”
Davies took over the role of head of digital in recent weeks. He has 15 years of experience across three continents, and has led global UX, design and development teams and been part of award-winning campaigns for Google, eBay, YouTube and Expedia.
“He’s really about helping us truly bake digital thinking into our whole approach to creativity,” said Shorkey.
Brownlow was a freelancer for Camp Pacific who has been brought on full-time as head of UX. He has worked at some of Vancouver’s top agencies as an accredited art director, designer and UX specialist including projects for some of Camp Pacific’s key clients such as Destination BC and Money Mart.
“It’s been an exciting year so far for Camp Pacific,” said Shorkey. “We’ve seen strong growth again and we’re continuing to add to our roster and are focused on boosting our overall creative and digital offering.”
Camp Pacific is part of Vision7 International. The rebranded shop retained Dare’s clients, such as BC Lottery Corporation, GoAuto, and the Canadian Breast Cancer Foundation. Dare continues as an agency brand in the U.K, but is no longer part of Vision7, which sold its North American assets to Blue Focus International late last year.
