Lynn Chow has joined Cossette as vice-president, client lead.
Chow, who is tasked with managing the Aeroplan business along with several other national accounts, will work out of Cossette’s Montreal office.
The appointment came after a “long and rigorous selection process,” said Sylvain Lemieux, senior vice-president, client lead at Cossette, in a release.
“Lynn has all the qualities of a seasoned leader. With experience managing integrated marketing communications and national accounts, she is well placed to work with our clients and mentor up-and-comers at Cossette,” Lemieux said.
Chow, who began her career at Leo Burnett Hong Kong, most recently served as senior vice-president, global account director at Grey Group in Singapore. Prior to that, she spent 11 years at Draft FCB in the role of vice-president, management director, where she worked with clients including Kraft Canada, Nestlé and SC Johnson.
Chow also spent two years at Montreal-based Armada Bates as vice-president, group head, and taught integrated marketing communications at the University of Toronto from 2006 to 2009.