Malcolm McLean has joined Toronto agency Cundari as executive vice-president of strategy, insights and planning.
Malcolm McLean
McLean, previously vice-president, director of strategic planning at Grey Canada, has also worked at BBDO, Cossette and Lowe Roche.
His new role will include strategic leadership and overseeing the planning group, working with Andrew Simon, the chief creative officer.
“It’s wonderful to be part of such a dynamic executive team at one of the very few remaining independent Canadian agencies,” says McLean.
With offices in Montreal and Toronto, Cundari is over 30 years old, and has a client list that includes CIBC, BMW and the LCBO.
“Malcolm brings savvy international experience that will continue to drive the smart strategies and outstanding business results our clients have come to expect,” says Jennifer Steinmann, the agency’s executive vice-president and managing director.
