As part of a move to bolster its digital capabilities, DraftFCB Toronto has hired Curtis Edwards as vice-president, digital creative.
Edwards previously worked at TBWA\Toronto on the Visa, Petro Canada, Yellow Tail and Nissan accounts.
“We’re hiring in every aspect of digital right now, and we’ve started with a talented and extremely capable leader to help us create the kind of team that clients are looking for,” said Robin Heisey, the agency’s chief creative officer. “Curtis has the perfect blend of digital concepting and design, with a great deal of of mass and integrated experience as well.”