David Jones moves from Proximity to Blast Radius

David Jones has joined Blast Radius Toronto as vice-president of social strategy, leaving Proximity Canada, where he held the same title for just over one year. In a blog post, Jones said that the opportunity to work at an exclusively digital agency was part of what enticed him to make the move. “When presented with the […]

David Jones has joined Blast Radius Toronto as vice-president of social strategy, leaving Proximity Canada, where he held the same title for just over one year.

In a blog post, Jones said that the opportunity to work at an exclusively digital agency was part of what enticed him to make the move.

“When presented with the opportunity to work at an agency that focuses exclusively on digital experiences with an equal representation of cutting-edge design, technology and engagement was an offer I couldn’t refuse,” Jones wrote.

(While Proximity is a sizable digital player in Canada, it often partners with its full-service sibling BBDO Toronto on non-digital projects.)

According to the blog post, the Toronto Blast Radius office is also getting Keith Liu, who is moving from the company’s Vancouver to take over as its mobile strategy vice-president. In his new role, Liu will handle mobile, gaming and e-commerce strategy.

Before joining Proximity, Jones held positions both as digital communications vice-president at Hill & Knowlton Canada and senior vice-presdient of Fleishman-Hillard Canada.

Advertising Articles

BC Children’s Hospital waxes poetic

A Christmas classic for children nestled all snug in their hospital beds.

Teaching makes you a better marketer (Column)

Tim Dolan on the crucible of the classroom and the effects in the boardroom

Survey says Starbucks has best holiday cup

Consumers take sides on another front of Canada's coffee war

Watch This: Iogo’s talking dots

Ultima's yogurt brand believes if you've got an umlaut, flaunt it!

Heart & Stroke proclaims a big change

New campaign unveils first brand renovation in 60 years

Best Buy makes you feel like a kid again

The Union-built holiday campaign drops the product shots

123W builds Betterwith from the ground up

New ice cream brand plays off the power of packaging and personality

Sobeys remakes its classic holiday commercial

Long-running ad that made a province sing along gets a modern update