Vancouver-based FCV is gearing up for its eastern expansion with the promotion of Simon Hardy to the newly created role of vice-president creative. The digital agency is currently looking for a managing director for its recently opened Toronto office.
Hardy – who is based in Vancouver and has held roles in both traditional and digital agencies such as TBWA and Blast Radius – will oversee the creative teams in both offices.
“FCV creative has always been very strong, but over the last year we’ve seriously raised the bar,” said Hardy. “[The promotion from creative director] is really just to emphasize the importance that we are placing on creativity as we move forward.”
The agency’s client list includes the Canadian Tourism Commission, Tourism BC, Vancouver Coastal Health, BC Transit, Health Quality Ontario and Metrolinx. FCV recently picked up project work for Westjet and the BC Lottery Corporation.