Marketing Awards 2016

Marketing Awards 2016 shortlist: Part 1

Contenders in the mainstream categories are revealed in the lead-up to the June gala

It’s that time again! We’re excited to announce part one of the 2016 Marketing Awards shortlist.

This year we’ll be rolling out the shortlist in three parts – first, you’ll find our “mainstream” categories below including Print, Out-of-Home, Public Service and more. Over the next couple of days we’ll also publish our Design and Multicultural Marketing shortlists, and introducing you to our 2016 chairs and jury members for those categories as well.

Don’t forget that winners will be announced at the 2016 Marketing Awards Gala, happening June 2nd at The Carlu in Toronto. We’ve got some extra fun planned for this year, so we hope you’ll join us. The 2016 Marketing Awards annual issue highlighting all of the medal winners is included in the price of your ticket.

Best of luck to all our nominees!

2016 MARKETING AWARDS SHORTLIST – MAINSTREAM

BRANDED CONTENT

  • “Lily & the Snowman.” Client: Cineplex. Agency: Zulu Alpha Kilo
  • “Snack Time.” Client: Milk West. Agency: DDB Canada
  • “Always Unstoppable.” Client: Procter & Gamble. Agency: Leo Burnett Toronto/Chicago
  • “Hockey Heaven.” Client: Molson Canadian. Agency: Rethink
  • “3 Generations.” Client: General Mills Canada. Agency: Cossette

COLLATERAL/DIRECT

Collateral Campaign

  • “The Fantasy Life.” Client: Coors Light. Agency: Rethink
  • “Water Soluble Letterhead.” Client: Long Point Waterfowl. Agency: Ogilvy & Mather
  • “Printed By Somerset.” Client: Somerset Graphics. Agency: Leo Burnett Toronto
  • “Secret Secret Menu.” Client: McDonald’s Restaurants of Canada. Agency: Cossette
  • “Bullystop.” Client: Canadian Safe School Network. Agency: John St.

Collateral Single

  • “iZombie’s Guide to Surviving Among the Living.” Client: Shomi. Agency: BBDO
  • “Guitar Book.” Client: Warehouse Studio. Agency: Rethink
  • “Cracker Cutter.” Client: Mondelez International. Agency: FCB Toronto
  • “Doritos Ketchup Roses.” Client: PepsiCo Foods Canada. Agency: BBDO

PRESS

Magazine Single

  • “Keep Them Busy: Lingerie.” Client: Meowbox. Agency: Cossette
  • “Turnstile.” Client: Toronto Transit Committee. Agency: Publicis Canada

Magazine Campaign

  • “Keep Them Busy: Lingerie, Couch, Bathroom.” Client: Meowbox. Agency: Cossette
  • “Special K #OwnIt.” Client: Kellogg’s. Agency: Leo Burnett Toronto
  • “Sea Sick.” Client: Henri Vézina. Agency: DentsuBos

Newspaper Single

  • “At Your Fingertips – Cop.” Client: Postmedia Network. Agency: Sid Lee
  • “Toronto Ticket.” Client: Mitsubishi Motor Sales of Canada. Agency: John St. Montreal
  • “Pregnancy Test.” Client: Farnham Ale & Lager.” Agency: LG2
  • “Formulas.” Client: Farnham Ale & Lager. Agency: LG2
  • “Dock.” Client: Mars Canada. Agency: BBDO

Newspaper Campaign

  • “Caged.” Client: Mars Canada. Agency: BBDO
  • “Ultra Fast.” Client: Vidéotron. Agency: Sid Lee
  • “Bru-V Slightly Better.” Client: Bru-V. Agency: DDB Canada
  • “Heated Wipers.” Client: Mitsubishi Motor Sales of Canada. Agency: John St. Montreal

Business Press Single

  • “Inflatable Bulldozer Balloon: Make Light Work of Every Tow.” Client: Ford Canada. Agency: Blue Hive Toronto
  • “Helium Camper Balloon: Make Light Work of Every Tow.” Client: Ford Canada. Agency: Blue Hive Toronto
  • “Party Balloon Trailer: Make Light Work of Every Tow.” Client: Ford Canada. Agency: Blue Hive Toronto
  • “Mom Recognition.” Client: Lotus. Agency: DDB Canada
  • “Trophy.” Client: Strat Awards – Infopresse/APCM. Agency: Cossette

Business Press Campaign

  • “Make Light Work of Every Tow.” Client: Ford Canada. Agency: Blue Hive Toronto
  • “Almost Nothing Stands Between You and an Award.” Client: Groupe Infopresse. Agency: Brad
  • “Recognition.” Client: Lotus. Agency: DDB Canada
  • “See If It’s Been Done.” Client: The Advertising & Design Club of Canada. Agency: SapientNitro

INTEGRATED

Integrated Campaign

  • “Date Night.” Client: Downtown Halifax Business Commission. Agency: Extreme Group
  • “Skittles Holiday Pawn Shop.” Client: Wrigley Canada. Agency: BBDO/MediaCom/Harbinger
  • “Max in Boston.” Client: McDonald’s Restaurants of Canada. Agency: Cossette
  • “Lily & the Snowman.” Client: Cineplex. Agency: Zulu Alpha Kilo
  • “Expedia Blue Jays.” Client: Expedia.ca. Agency: Grip
  • “#YouShouldPlay649.” Client: Loto-Québec – Lotto 6/49. Agency: Sid Lee

RADIO

Radio Single

  • “Stolen Radio.” Client: Vancouver Art Gallery. Agency: One Twenty Three West
  • “Canadian Film Fest – Romance.” Client: Canadian Film Fest. Agency: J. Walter Thompson Canada
  • “Valda – Daycare.” Client: Wampole – Laboratoire Suisse. Agency: Tank
  • “Calling All Details.” Client: Tim Hortons. Agency: J. Walter Thompson Canada
  • “12:12.” Client: Loto-Québec – Lotto 6/49. Agency: Sid Lee

Radio Campaign

  • “See, You Do Snore.” Client: GSK. Agency: Grey
  • “Canadian Film Fest Radio.” Client: Canadian Film Fest. Agency: J. Walter Thompson Canada
  • “Valda – Throat Lozenge: Daycare, Naughty Hotline, Millionaire.” Client: Wampole  – Laboratoire Suisse. Agency: Tank
  • “SiriusXM Top Comic.” Client: SiriusXM. Agency: Taxi Canada

SELF-PROMOTION

  • “Tie-Fi.” Agency: Grip
  • “One Dollar One Show.” Agency: Rethink
  • “Say No To Spec.” Agency: Zulu Alpha Kilo
  • “Rethink Ornament.” Agency: Rethink
  • “The Intern of Bloor Street.” Agency: Leo Burnett Toronto
  • “Zulu Mugs.” Agency: Zulu Alpha Kilo
  • “Jane St.” Agency: John St.

FILM

Television Single: 30 Seconds and Under

  • “Bus Tour.” Client: Canadian Real Estate Association (CREA). Agency: Union Advertising Canada
  • “Kitchen.” Client: Strategic Milk Alliance. Agency: DDB Canada
  • “BP Trophy Model.” Client: Boston Pizza. Agency: Taxi
  • “Picasso Hoch.” Client: Vancouver Art Gallery. Agency: One Twenty Three West
  • “Cheese Football.” Client: Amazon. Agency: Leo Burnett Toronto

Television Campaign: 30 Seconds and Under

  • “Easy Banking.” Client: Zag Bank. Agency: LG2
  • “Revival Bookend Series.” Client: ConAgra. Agency: Blammo
  • “CREA 2015 Campaign.” Client: Canadian Real Estate Association (CREA). Agency: Union Advertising Canada
  • “Lotto Max: Driver, Gardener, Interphone.” Client: Loto-Québec. Agency: LG2
  • “Hat/Radio. Seagull/Kiki.” Client: Loto-Québec – Lotto 6/49. Agency: Sid Lee

Television Single: Over 30 Seconds

  • “Prom Night.” Client: Volkswagen Canada. Agency: DDB Canada
  • “Hard Work.” Client: Tangerine Bank. Agency: John St.
  • “Hockey Heaven.” Client: Molson Canadian. Agency: Rethink
  • “Great-West Life: Hello/Goodbye.” Client: Great-West Life. Agency: Camp Jefferson
  • “Where Greatness is Born.” Client: Rogers/Sportsnet. Agency: Publicis Canada

Television Single: Small Budget

  • “Toothbrush.” Client: Arctic Gardens. Agency: LG2
  • “Amsterdam Brewing Company – Boneshaker IPA Endless Slogans.” Client: Amsterdam Brewing Company. Agency: Bensimon Byrne
  • “Madama Butterfly.” Client: Opera of Montreal. Agency: Brad
  • “Otello.” Client: Opera of Montreal. Agency: Brad
  • “Elektra.” Client: Opera of Montreal. Agency: Brad

Television Campaign: Small Budget

  • “Expedia Blue Jays.” Client: Expedia.ca. Agency: Grip
  • “Valentine.” Client: Valentine. Agency: LG2
  • “Lies.” Client: Bonduelle/Arctic Gardens. Agency: LG2
  • “Get Into the Act.” Client: Opera of Montreal. Agency: Brad

Other Broadcast Single

  • “Hard Work.” Client: Tangerine Bank. Agency: John St
  • “Lily & the Snowman.” Client: Cineplex. Agency: Zulu Alpha Kilo
  • “Koodo Choose Happy Cinema Campaign.” Cient: Koodo Mobile. Agency: Camp Jefferson
  • “Debt, Debt, Debt.” Client: Interac Association. Agency: Zulu Alpha Kilo
  • “Targets.” Client: Toronto Crimestoppers. Agency: DDB Canada
  • “Empty Hospital.” Client: Volkswagen. Agency: DDB Canada

Other Broadcast Campaign

  • “Motel.” Client: Canadian Real Estate Association (CREA). Agency: Union Advertising Canada

OUT-OF-HOME

Billboard Single

  • “Chin-Up.” Client: Nike Canada. Agency: LG2
  • “McCafé Snow Report.” Client: McDonald’s Restaurants of Canada. Agency: Cossette
  • “Make A Wish.” Client: Loto-Québec – Lotto 6/49. Agency: Sid Lee
  • “Bart.” Client: Corus Media. Agency: Tank
  • “Coca-Cola Arctic Home.” Client: Coca-Cola. Agency: Sid Lee
  • “Nutcracker.” Client: Interac Association. Agency: Zulu Alpha Kilo
  • “Early/Late.” Client: Nike. Agency: LG2

Billboard Campaign

  • “Chin-Up/Raccoon/Early-Late.” Client: Nike. Agency: LG2
  • “Calgary Co-op: Fresh 2.0.” Client: Calgary Co-op. Agency: C&B Advertising
  • “Wi-Fi Branches.” Client: First Niagara Bank. Agency: SapientNitro
  • “Teletoon At Night.” Client: Corus Media. Agency: Tank
  • “Merry January.” Client: Interac Association. Agency: Zulu Alpha Kilo
  • “Regina Leader-Post – At Your Fingertips.” Client: Postmedia Network Inc. Agency: Sid Lee
  • “LTE Campaign.” Client: Vidéotron. Agency: Sid Lee

Experiential/Special Events/Stunts

  • “Sweat Machine.” Client: Gatorade. Agency: Juniper Park\TBWA
  • “Coming Soon.” Client: Raising the Roof. Agency: Leo Burnett Toronto
  • “Skittles Holiday Pawn Shop.” Client: Wrigley Canada. Agency: BBDO/MediaCom/Harbinger
  • “Leon’s Moving Day.” Client: Leon’s. Agency: Taxi Canada
  • “Doritos Ketchup Roses.” Client: PepsiCo Foods Canada. Agency: BBDO
  • “Hockey Heaven.” Client: Molson Canadian. Agency: Rethink
  • “Stella Artois Sensorium.” Client: Labatt Breweries of Canada. Agency: Mosaic
  • “Global Beer Fridge.” Client: Molson Canadian. Agency: Rethink

Small-Scale Ambient

  • “Guitar Book.” Client: Warehouse Studio. Agency: Rethink
  • “Weight Lifter.” Client: Milk West – Powered by Chocolate Milk. Agency: DDB Canada
  • “Collingwood Elvis Festival – Garbage Can.” Client: Collingwood Elvis Festival. Agency: Zulu Alpha Kilo
  • “Runner.”Client: Milk West – Powered by Chocolate Milk. Agency: DDB Canada
  • “Piano Posters.” Client: Honens. Agency: Wax

Large-Scale Ambient

  • “McCafé Snow Report.” Client: McDonald’s Restaurants of Canada. Agency: Cossette
  • “Coming Soon.” Client: Raising the Roof. Agency: Leo Burnett Toronto
  • “NBATM.” Client: BMO (Bank of Montreal). Agency: FCB Toronto
  • “Magic Gift Workshop.” Client: Cadillac Fairview. Agency: Bleublancrouge
  • “The Nose.” Client: Captodor. Agency: LG2
  • “Chin-Up.” Client: Nike. Agency: LG2

Point-of-Purchase Single

  • “Tricycle.” Client: Volvo. Agency: Grey
  • “Garage. Front 180˚ Camera.” Client: Ford Canada. Agency: Blue Hive Toronto
  • “Kol Kid Crayon Business Cards.” Client: Kol Kid/Lisa Miyasaki. Agency: DS+P
  • “Shelf Talker.” Client: Tim Hortons. Agency: J. Walter Thompson Canada

Point-of-Purchase Campaign

  • “Trash.” Client: Sherlock. Agency: Bleublancrouge
  • “Happy Moving Day.” Client: McDonald’s Restaurants of Canada. Agency: Cossette
  • “Far Niente – Winterlicious.” Client: SIR Corp. (Far Niente). Agency: Giants & Gentlemen
  • “Don’t Speak Mechanic – Doohickey, Thingamajig & Whatchamacallit.” Client: Keri Thomas – Ontario Honda Dealers Association: Parts & Service. Agency: DS+P

Transit/Posters Single

  • “SiriusXM Top Comic Pet Groomer.” Client: SiriusXM. Agency: Taxi Canada
  • “Baffin Boots – Roasting.” Client: Baffin Boots. Agency: Saatchi & Saatchi Canada
  • “Cowboy.” Client: Harlequin. Agency: BBDO
  • “Eye Chart.” Client: Honda Canada. Agency: Grip
  • “Contour Lines.” Client: Chrysler. Agency: Publicis Canada
  • “Viking.” Client: Harlequin. Agency: BBDO

Transit/Posters Campaign

  • “Speed Reading.” Client: Daniel Gagnon. Agency: Brad
  • “Caged.” Client: Mars Canada. Agency: BBDO
  • “Assassin’s Creed Syndicate Posters.” Client: Ubisoft Canada. Agency: Bleublancrouge.
  • “Happy Moving Day.” Client: McDonald’s Restaurants of Canada. Agency: Cossette
  • “Governor’s Ball/SXSW/Jazz Fest.” Client: Miller Coors. Agency: Juniper Park\TBWA
  • “Baffin Boots – Roasting, Boiling.” Client: Baffin Boots. Agency: Saatchi & Saatchi Canada
  • “Heated Wipers.” Client: Mitsubishi Motor Sales of Canada. Agency: John St. Montreal

DIGITAL

Apps/Mobile

  • “Koodo Happy Hub Mobile.” Client: Koodo Mobile. Agency: Camp Jefferson
  • “Nissan Die Hard Fan.” Client: Nissan. Agency: Critical Mass
  • “Doritos Ketchup The Hold Out.” Client: PepsiCo Foods Canada. Agency: BBDO
  • “Uber Food Drive.” Client: Uber Canada. Agency: Rethink
  • “Tims Ehmoji.” Client: Tim Hortons. Agency: OgilvyOne Worldwide

Best Use of Social Media

  • “OneMeth Streetwear View.” Client: OneMeth. Agency: OneMethod
  • “BMO Ball-Star.” Client: BMO (Bank of Montreal). Agency: FCB Toronto
  • “Groceries Not Guns.” Client: Moms Demand Action for Gun Sense in America. Agency: Grey
  • “Plus Size Yogi.” Client: Penningtons. Agency: LG2
  • “#AnythingForHockey.” Client: Molson Canadian. Agency: Rethink
  • “Doritos Collisions.” Client: PepsiCo Foods Canada. Agency: BBDO
  • “Ritz Cracker Cutter.” Client: Mondelez International. Agency: FCB Toronto

Creative Use of Technology

  • “Uber Safe.” Client: Uber Canada. Agency: Rethink
  • “The Cursor.” Client: Réno-Dépôt. Agency: Sid Lee
  • “Mazda + Waze.” Client: Mazda Canada. Agency: J. Walter Thompson Canada
  • “Doritos Ketchup The Hold Out.” Client: PepsiCo Foods Canada. Agency: BBDO
  • “Doritos Collisions.” Client: PepsiCo Foods Canada. Agency: BBDO
  • “The Signs of Stroke Experience.” Client: Heart & Stroke Foundation. Agency: Ogilvy & Mather
  • “Global Beer Fridge.” Client: Molson Canadian. Agency: Rethink
  • “PreRoll Petitions.” Client: PreRoll Petitions. Agency: Publicis Canada
  • “Pick-Up and Order Point Hyperlapse.” Client: IKEA Canada. Agency: Leo Burnett Toronto

Games

  • “Jingle Creator.” Client: Zag Bank. Agency: LG2
  • “Doritos Ketchup The Hold Out.” Client: PepsiCo Foods Canada. Agency: BBDO
  • “Assassin’s Creed London Gangs.” Client: Ubisoft. Agency: Bleublancrouge

Websites/Microsites – Advertising

  • “Climb The Other Side Website.” Client: Molson Coors. Agency: Rethink
  • “Beetle Road Stories.” Client: Volkswagen Canada. Agency: DDB Canada and Tribal Worldwide
  • “Jingle Creator.” Client: Zag Bank. Agency: LG2
  • “Lay’s Do Us a Flavour – Tastes of Canada, Phase 1.” Client: PepsiCo Foods Canada. Agency: BBDO

Websites/Microsites – Corporate

  • “Iceberg.” Client: Blaze Studios. Agency: Blaze Studios
  • “HopOnCanada.ca.” Client: Cycling Canada. Agency: Innocean Worldwide Canada

Online Single

  • “Shock Top Canada April Fools’.” Client: Labatt Brewing Company. Agency: Anomaly
  • “Kitty Litter Angel.” Client: Meowbox. Agency: Cossette
  • “Audio Pulse.” Client: Honda Canada. Agency: Grip
  • “Svedka Halloween Printable Costumes.” Client: Svedka Vodka. Agency: Bensimon Byrne
  • “Race Car Pullback.” Client: Honda Canada. Agency: Grip

Online Campaign

  • “Kijiji Raps.” Client: Kijiji Canada. Agency: CloudRaker
  • “Koodo Choose Happy: Blue Monday Campaign.” Client: Koodo Mobile. Agency: Camp Jefferson
  • “Doritos Ketchup The Hold Out.” Client: PepsiCo Foods Canada. Agency: BBDO
  • “Amsterdam Brewing Company- Boneshaker IPA Endless Slogans.” Client: Amsterdam Brewing Company. Agency: Bensimon Byrne
  • “Hockey Heaven.” Client: Molson Canadian. Agency: Rethink
  • “PreRoll Petitions.” Client: PreRoll Petitions. Agency: Publicis Canada
  • “Doritos Ketchup Roses.” Client: PepsiCo Foods Canada. Agency: BBDO

Online Film Single

  • “Lily & the Snowman.” Client: Cineplex. Agency: Zulu Alpha Kilo
  • “A Most Unsubtle Hint.” Client: Carnivore Club. Agency: Leo Burnett Toronto
  • “Targets.” Client: Toronto Crimestoppers. Agency: DDB Canada
  • “Skittles Holiday Pawn Shop.” Client: Wrigley Canada. Agency: BBDO
  • “More Firsts.” Client: One Drop. Agency: Sid Lee
  • “Shock Top Unfiltered Talk.” Client: Anheuser-Busch. Agency: Anomaly
  • “Couch.” Client: Arctic Gardens. Agency: LG2
  • “Ink Your Promise.” Client: MTL Tattoo. Agency: DentsuBos
  • “Beauty On A Small Budget.” Client: CIL. Agency: DDB Canada, Tracylocke Canada and Tribal Worldwide

Online Film Campaign

  • “Snack Time.” Client: Milk West. Agency: DDB Canada
  • “McCafé Cinema Presents.” Client: McDonald’s Restaurants of Canada. Agency: Cossette
  • “Whatever You’re Into.” Client: Harlequin. Agency: BBDO
  • “Hockey Heaven.” Client: Molson Canadian. Agency: Rethink

PUBLIC SERVICE

Public Service Branded Content

  • “Cover The Athlete.” Client: Cover The Athlete. Agency: John St
  • “The Gay Sweater.” Client: The Canadian Centre for Gender and Sexual Diversity. Agency: Saatchi & Saatchi Canada
  • “Life Unpaused.” Client: SickKids Foundation. Agency: Cossette
  • “Kids Read Mean Tweets.” Client: Canadian Safe School Network. Agency: John St.

Public Service Television Single

  • “One Drop.” Client: BC Used Oil Management Association. Agency: Grey
  • “Nobody’s Memories.” Client: PFLAG Canada. Agency: FCB Toronto
  • “Drink and Boat, and You’re a Criminal – Potato Salad.” Client: Canadian Safe Boating Council. Agency: Saatchi & Saatchi Canada
  • “Truck.” Client: Société de l’assurance automobile du Québec. Agency: LG2
  • “Pollupets.” Client: Earth Day (Jour de la Terre). Agency: Sid Lee
  • “Blood Cells.” Client: The Canadian Centre for Diversity and Inclusion. Agency: Rethink
  • “Hop On.” Client: Cycling Canada. Agency: Innocean Worldwide Canada
  • “#WhoWillYouHelp.” Client: Ontario Women’s Directorate. Agency: Leo Burnett Toronto

Public Service Television Campaign

  • “Science Wars/Coffin/Typical Monday.” Client: Science World. Agency: Rethink
  • “Verbs.” Client: SOS Conjugal Violence. Agency: Brad
  • “Drink and Boat, and You’re a Criminal – Series.” Client: Canadian Safe Boating Council. Agency: Saatchi & Saatchi Canada

Public Service Experiential/Special Events/Stunts

  • “Pollupets.” Client: Earth Day (Jour de la Terre). Agency: Sid Lee
  • “In This Together.” Client: CIBC. Agency: Cundari
  • “Window Project.” Client: Ontario Association of Interval and Transition Houses. Agency: FCB Toronto
  • “Music for Memory Project.” Client: Alzheimer Society of Toronto. Agency: J. Walter Thompson Canada
  • “Coming Soon.” Client: Raising the Roof. Agency: Leo Burnett Toronto

Public Service Integrated

  • “Consent is Simple Campaign.” Client: Project Consent. Agency: Juniper Park\TBWA
  • “The Gay Sweater.” Client: The Canadian Centre for Gender and Sexual Diversity. Agency: Saatchi & Saatchi Canada
  • “Pollupets.” Client: Earth Day (Jour de la Terre). Agency: Sid Lee
  • “Groceries Not Guns.” Client: Moms Demand Action for Gun Sense in America.” Agency: Grey
  • “Life Unpaused.” Client: SickKids Foundation. Agency: Cossette
  • “Ladyballs.” Client: Ovarian Cancer Canada. Agency: Grey
  • “#CardOrNot.” Client: LCBO. Agency: Leo Burnett Toronto

Public Service Small-Scale Ambient

  • “Express Checkout.” Client: La Grande Guignolée des Médias (Big Media Food Drive). Agency: Tam-Tam\TBWA
  • “Melon Stickers.” Client: Canadian Breast Cancer Foundation – BC/Yukon Chapter. Agency: Rethink
  • “Hashtag for Freedom.” Client: Amnesty International. Agency: Cossette
  • “P Phone.” Client: Science World. Agency: Rethink
  • “Vancouver Aquarium Arctic Stunt.” Client: Vancouver Aquarium. Agency: One Twenty Three West
  • “Save the Arctic Wall Decals.” Client: Greenpeace Canada. Agency: Rethink

Public Service Large-Scale Ambient

  • “Brick for Brick.” Client: Habitat for Humanity Canada. Agency: Cossette
  • “Coming Soon.” Client: Raising the Roof. Agency: Leo Burnett Toronto
  • “Variety Billboard.” Client: Variety the Children’s Charity. Agency: Rethink
  • “Window Project.” Client: Ontario Association of Interval and Transition Houses. Agency: FCB Toronto
  • “The Gay Sweater.” Client: The Canadian Centre for Gender and Sexual Diversity. Agency: Saatchi & Saatchi Canada
  • “Big Question.” Client: Moms Demand Action for Gun Sense in America. Agency: Grey

Public Service Online

  • “Skip.” Client: Food Banks of Quebec. Agency: DentsuBos
  • “Website – Project Consent.” Client: Project Consent. Agency: Juniper Park\TBWA
  • “Life Unpaused.” Client: SickKids Foundation. Agency: Cossette
  • “Black Holes. Everything Gets Sucked In. Even Vancouver is Awesome.” Client: HR MacMillan Space Centre. Agency: Ainsworth
  • “Undercover AdWords.” Client: Children of the Street Society. Agency: Cossette
  • “Choose Your Own Silent Film Festival.” Client: Toronto Silent Film Festival. Agency: Red Lion Canada

Public Service Online Film Single

  • “Laughing.” Client: Project Consent. Agency: Juniper Park\TBWA.
  • “Cover The Athlete.” Client: Cover The Athlete. Agency: John St.
  • “#TheReal10.” Client: American Association of University Women. Agency: Rethink/WongDoody.
  • “Brick for Brick.” Client: Habitat for Humanity Canada. Agency: Cossette.
  • “Blood Cells.” Client: The Canadian Centre for Diversity and Inclusion. Agency: Rethink.
  • “Pigeon.” Client: Société de l’assurance automobile du Québec. Agency: LG2.
  • “Dancing.” Client: Project Consent. Agency: Juniper Park\TBWA.
  • “Hop On.” Client: Cycling Canada. Agency: Innocean Worldwide Canada.
  • “Coming Soon.” Client: Raising the Roof. Agency: Leo Burnett Toronto.

Public Service Online Film Campaign

  • “#EndThePriceHike.” Client: Feeding My Family. Agency: Wax.
  • “The Gay Sweater.” Client: The Canadian Centre for Gender and Sexual Diversity. Agency: Saatchi & Saatchi Canada.
  • “Science Wars/Coffin/Typical Monday.” Client: Science World. Agency: Rethink.
  • “Dancing, Laughing, Whistling.” Client: Project Consent. Agency: Juniper Park\TBWA.
  • “MO’s of Achievement.” Client: Movember. Agency: Sid Lee.

Public Service Out-of-Home Single

  • “Shortened Conversation.” Client: Communications Nova Scotia. Agency: Chester + Company.
  • “Emoji – Soccer Ball.” Client: ParticipACTION. Agency: Zulu Alpha Kilo.
  • “Stretch.” Client: WWF Canada. Agency: John St.
  • “Emoji – Basketball.” Client: ParticipACTION. Agency: Zulu Alpha Kilo.
  • “Red Eye Espresso – Work.” Client: Red Eye Espresso. Agency: Cundari.
  • “Penis.” Client: Project Consent. Agency: Juniper Park\TBWA.
  • “Variety Medication TSA.” Client: Variety the Children’s Charity. Agency: Rethink.
  • “Black Type.” Client: WWF Canada. Agency: John St.
  • “Vagina.” Client: Project Consent. Agency: Juniper Park\TBWA.
  • “Tribe.” Client: WWF Canada. Agency: John St.
  • “Eye.” Client: WWF Canada. Agency: John St.

Public Service Out-of-Home Campaign

  • “Speech Bluddles.” Client: Canadian Journalists for Free Expression (CJFE). Agency: Juniper Park\TBWA
  • “Pollupets.” Client: Earth Day (Jour de la Terre). Agency: Sid Lee
  • “Music for Memory Project.” Client: Alzheimer Society of Toronto. Agency: J. Walter Thompson Canada
  • “Amir/Gordon/Lisa.” Client: Metro Vancouver Crime Stoppers. Agency: DDB Canada
  • “#Paratough.” Client: Canadian Paralympic Committee. Agency: BBDO
  • “Shared Stories.” Client: United Way. Client: One Twenty Three West
  • “The Brides’ Project.” Client: The Brides’ Project. Agency: Zulu Alpha Kilo
  • “PFLAG Series.” Client: Toronto PFLAG. Agency: J. Walter Thompson Canaada

Public Service Press Single

  • “Heart.” Client: Alzheimers Federation of Quebec. Agency: John St. Montreal
  • “100.” Client: Canadian Paralympic Committee. Agency: BBDO
  • “Black Holes. Everything Gets Sucked In. Even the Vancouver Province.” Client: HR MacMillan Space Centre. Agency: Ainsworth

Public Service Press Campaign

  • “Blanket.” Client: Société de l’assurance automobile du Québec. Agency: LG2
  • “Hop On.” Client: Cycling Canada. Agency: Innocean Worldwide Canada
  • “Dear Dirty Senators.” Client: Moms Demand Action for Gun Sense in America. Agency: Grey
  • “#Paratough.” Client: Canadian Paralympic Committee. Agency: BBDO
  • “There Is No Special Treatment.” Client: Special Olympics. Agency: Grey

Public Service Radio Single

  • “Right Ear.” Client: Science World. Agency: Rethink.
  • “Bacteria Cells.” Client: Science World. Agency: Rethink.
  • “Runner.” Client: Canadian Paralymic Committee. Agency: BBDO.
  • “May 31.” Client: Federation of Quebec Alzheimer Societies. Agency: John St. Montreal.
  • “Black Holes. Everything Gets Sucked In. Even C-Lovers’ Radio Commercial.” Client: HR MacMillan Space Centre. Agency: Ainsworth
  • “#EndThePriceHike.” Client: Feeding My Family. Agency: Wax

Public Service Radio Campaign

  • “Now You Know.” Client: Science World. Agency: Rethink
  • “Interrupt.” Client: Société de l’assurance automobile du Québec. Agency: LG2
  • “Back to School.” Client: Canadian Safe School Network. Agency: John St.
  • “Alcoholic Drink Ads.” Client: Société de l’assurance automobile du Québec. Agency: LG2
  • “Shaking The Airwaves for Nepal.” Client: Habitat for Humanity. Agency: Cossette
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