OneMethod Digital + Design has won the digital business for Nestl√© Canada‚Äôs confectionary brands.
The category includes brands such as Aero, Coffee Crisp, Kit Kat, Smarties and Turtles.
OneMethod founder and chief creative officer Amin Todai commented in a release on the ‚Äúhuge online fan base‚ÄĚ and in-store presence that Nestl√© Canada has already established. ‚ÄúFor us, the opportunity lies in turning those fans into evangelists and bringing ‚Äėdigital‚Äô into the retail space, and ultimately to the consumer,‚ÄĚ he said.
Toronto-based OneMethod was acquired by Bensimon Byrne roughly a year ago, and worked with the agency on the Nestl√© Canada pitch.
Other brands manufactured by Nestl√© in Canada include Lean Cuisine, Powerbar, Nesquik and Stouffer‚Äôs.
Some of OneMethod‚Äôs other recent work includes designing and building John Frieda‚Äôs first mobile app, and working with Narrative PR to launch Google Canada‚Äôs new head office in Toronto.