The One Show has announced the finalists for its 2012 competitions, and Canadian advertisers and agencies are well-represented.
The Canadian finalists are listed blow. The full list of finalists for the One Show, One Show Interactive and One Show Design awards can be found here. Check the One Show website for ticket and event information.
One Show
One Show Interactive
One Show Design
One Show
Leo Burnett
• for P&G’s “Coffee,” “Soup,” “Bounty Picks it Up” in Newspaper – Small Space Print – Single, for “Coffee,” “Soup,” “Ice Cream” “Bounty Picks it Up” in Collateral Posters – Single, for “Bounty Picks it Up” in Collateral Posters Campaign
• for Peter Schafrick’s “Flip Books” in Self Promotion
• for Raising the Roof’s “Down Here,” “Look Down,” “Walk Faster” In Public Service Outdoor and Posters – Single, for “Nothing But Potential” in Public Service Outdoor and Posters – Campaign
Cundari
• for Hospital for Sick Children’s “Pain Squad Mobile App” in Brand Transformation – Single
TBWA\Toronto
• for Nissan’s “Gas Powered Everything” (with TBWA\Los Angeles) in Consumer Television – 60 second – Single
BBDO Toronto
• for Wrigley Canada’s “Touch the Rainbow” (Skittles) in Innovation in Advertising – Single or Campaign, for “Cat” and “Cage Cop“ in Non-Broadcast – Online
• for Shaw Communications’ “Car Chase” in Cinema Advertising – Short Form – Under “90 – Single
Anomaly (NY)
• for Budweiser Canada’s “Flash Fans” in Consumer Television – Over 60 second – Single
Grip Ltd.
• for Expedia.ca’s “One Actor” in Consumer Television – :30/:25 – Single
DDB Vancouver
• for Big Sisters of BC’s “Like Me back, Heels or Flats, First Had Sex” in Public Service – Television – Campaign
• for BC Hydro’s “LED Bulb Billboard” in Out Of Home – Billboards – Single
JWT Toronto
• for Nestle’s business cards in Collateral – Promotional Items
Lowe Roche/Amuse
• for Warner Brother Pictures Canada’s “Bacteria Billboards” (Contagion) in Out Of Home – Transit & Outdoor Installations – Single
One Show Interactive
Cundari
• for the Hospital for Sick Children’s “Pain Squad Mobile App” in Brand transformation: Single
Leo Burnett Toronto
• for Procter & Gamble’s “Real Friend on Facebook” (Mr. Clean) in Best Use of Social Media, for “Dig it! Get it!” (Cheer) in Best Use of Social Media
• for James Ready’s “Spelling Bee Lottery” in Best Use of Social Media and in Interactive Advertising – Environmental/Experimental – Single
Crispin Porter + Bogusky Canada
• for Toronto Tourism’s “Toronto Trending” in Microblogging and in Websites – Services
BBDO/Proximity Canada
• for Frito Lay Canada’s “The End” (Doritos) in Sound Design and in Websites – Consumer Goods
BBDO Toronto
• for Cara Operations’ “Rotisserie Channel” (Swiss Chalet) in Integrated Branding – Integrated Branding Campaign Online
• for Wrigley Canada’s “Touch the Rainbow” in Online Films & Video – Short Form – Series/Episodes and in Other Interactive Media – Campaign; for “Hitchhiker,” “Cat” and “Cage Cop” in Online Films & Video – Short Form – Single
John St.’s
• for “Catvertising” in Self Promotion – Single
Saatchi & Saatchi Canada
• for Tourette Syndrome Foundation of Canada’s “Shane Fistell – A Portrait of Tourette Syndrome,” “Mandeep” and “75 Watts” in Online Films and Video – Public Service/Non-Profit
Zulu Alpha Kilo
• for Workopolis’ “The Candidate” in Online Films & Video – Short Form – Series/Episodes
Sid Lee
• for Adidas AG’s “Hero Spot” in Online Films & Video – Short form – Single
Doug & Serge
• for Canadian Film Centre’s “Charlie Bit My Finger – The Horror” in Online Films & Video – Short Form – Single
Grip Ltd.
• for Labatt Brewers of Canada’s “Kokanee Mountain Cans” in Interactive Advertising – Other Interactive Media – Single
Rethink
• for “Realizer” in Mobile Applications/Sites – Services and in Self Promotion
One Show Design
Taxi Canada
• for Mini Canada’s “Parked Car Locator” in Outdoor Design – Street Furniture
• for WVRST’s poster campaign in Collateral Design – Posters – Campaign, for “Pig” and “Duck” in Collateral Design – Posters – Single
Rethink
• for Bladeworks Fencing Society’s poster in Craft – Typography in Design – Single
• for Dogwood Initiative’s “Oil Poster” in Public Service – Outdoor and Posters – Single
• for The Grid’s identity in Corporate Identity Campaign
Proximity Canada
• for Smart Canada’s “Cement Truck” in Outdoor Design – Street Furniture
Zulu Alpha Kilo
• for Simply Orange’s “Squeezed” in Outdoor Design – Transit Single
Dare Vancouver/Cossette
• for McDonald’s “Reflective Billboard” in Outdoor Design – Billboards – Single
Cossette
• for McCord Museum’s identity and Resolute Forest Products’ identity in Branding – Logo Design
Lowe Roche/Amuse
• for Warner Brothers Pictures Canada’s “Bacteria Billboards” (Contagion) in Outdoor Design – Billboards – Single
BleuBlancRouge
• for Gold’s Gym-Justine Berthiaume’s “Burger” in Collateral Design – Poster – Single
Leo Burnett
• for “Edit” in Industrial Design/Product Design – Single or Campaign
• for Elections Ontario’s “We Make Voting Easy” in Corporate Identity – Campaign
• for Procter & Gamble’s “Coffee” and “Soup” (Bounty) in Posters – Single
• for Raise the Roof’s “Down Here” and “Look Down” in Public Service – Outdoor/Posters – Single and in Campaign.
Marketing is the exclusive One Show Media partner in the Canada region.
