PUDO picks up an AOR

Kaiser Lachance to manage media relations around the company's Canadian launch

PUDO, a new parcel pick-up and drop-off system, has selected Kaiser Lachance Communications as its communications agency of record.

Kaiser Lachance will work with the company to handle its launch in Canada, which will include investor relations and a strategic integrated consumer awareness campaign that will roll-out in September.

PUDO uses accessible locations such as convenience stores, gas stations and grocery stores with extended hours that allow members, participating ecommerce retail customers and home-based businesses to pick up their packages anytime, including evenings and weekends.

“We chose Kaiser Lachance because the team clearly demonstrates a deep understanding of the technological aspects of our business and the consumer branding experience in the Canadian market,” said PUDO CEO Frank Coccia, in a statement.

“We need a firm that will work closely with us through our many steps to success and grow us in Canada. Kaiser Lachance was a natural choice given their extensive experience in investor relations and communications.”

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