Are you the unlucky junior member of a creative team that only had room in the budget to send two people to Cannes? Tired of your boss’ yacht party selfie stream? Sworn off social media for the week so you can just focus on work?
Well, envy no more, fellow stay-at-homes. Toronto agency Union has found a way to fix the problem.
The agency calls it The Cannescellation, a Chrome web browser extension that not only blocks Cannes content in your Twitter feed, but replaces it with videos of merciless destruction. It’s billed as a stress valve for the “Cannes-nots” who have to stay home and keep working, even as the constant barrage of beach photos and tearful Grand Prix congratulations drive them to the brink of table-flipping insanity.
So, that art director you met at a party one time refuses to drink anything but rose until they leave France, do they? Solution: light their tweets on fire, pour molten steel on their selfies and drive their hashtags off a cliff.
Then (as Union says in its video), you can “get back to building the deck for round 17 of banner revisions, hate-free and happy.”