Stephen Thomas is experiencing something of a business development boom. The Toronto-based agency, which specializes in marketing and fundraising exclusively for the non-profit sector, has landed a handful of new accounts and projects.
“We’ve been winning a lot of new business over the last several months,” said Colleen Gauthier, manager of new business development at the agency, in a release. “Not just in the area of direct mail, where we’ve always had a strong presence. We’ve also been picking up new creative branding, strategic planning and digital assignments, which is a testament to the changing nature of non-profit marketing and the great talent we have at [Stephen Thomas].”
Springboard, an Ontario-based non-profit organization devoted to community justice and employment training for the developmentally disabled and youth, has enlisted the agency in a re-branding exercise so the organization’s image better reflects its focus people at the centre of everything it does.
Cuso International is another new account on the roster. The agency won it through a competitive bid process. The Ottawa-based international development organization ultimately chose the agency to take on its individual giving program, as well as to provide strategic counsel on a broader range of marketing communications programs that could be rolled out in the future.
Two Toronto schools have also handed new work to the agency. The University of Toronto tasked it with managing its annual alumni fundraising campaign (the third consecutive year it has been asked to do so), and George Brown College has asked Stephen Thomas to oversee the creative strategy for its annual direct mail fundraising effort.
