1. Exclusive: Volkswagen campaign unites art lovers, thieves
Believe it or not, sometimes it’s okay to steal. Specifically, it’s okay to steal artwork that’s part of an integrated Volkswagen Canada campaign by Toronto agency Red Urban Canada.
2. Cloudraker’s Nabit finding global audience
No wonder the birds were angry. For just a few days last month, Nabit, an iPhone app developed by Montreal agency CloudRaker, was getting more downloads in certain markets than the king of all apps, Angry Birds.
3. Watch This: Rethink’s first Lavalife spot
Hey, did you know Rethink won Lavalife?
4. Sneak Peek: The Very Necessary Twitter Guide
If Twitter were a real-life party, the average Canadian marketer would be the one standing alone in the corner. He’s often the first one to arrive to stake out his position in the crowd. But he’s not quite sure what to do while he’s there.
5. Koodonation challenge races to raise awareness for Canadian charities
“Leveraging the social web for social good” is how public relations company Strategic Objectives describes the groundbreaking launch of KoodoNation.com, a not-for-profit “microvolunteering” community created and backed by Telus‘ Koodo mobile brand.