Geoff Teehan of Teehan+Lax was at this week’s MESH conference in Toronto, presenting his agency’s experience developing and selling TweetMag,.
The agency is no stranger to special projects like TweetMag. It’s special “lab” division is dedicated to experimenting for the sake of experimenting. With agencies now being constantly encouraged to try new things, embrace possible failure and be brave in the face of unknown technology, Marketing asked how Teehan+Lax has made this a part of their business model.
Videography by Brandon Terry.
