Nissan1

Watch This: Attack at the pump (Nissan)

A horror-themed message of fuel effeciency

There are lots of ways to demonstrate the evil of the gas pump to the modern, hybrid-seeking driver. Some brands get cute. Some brands, like Nissan, get dark.

Agency: TBWA
Copywriter: Nick Doerr
Art director: Guilherme Bermejo
Executive creative director: Allen Oke
Creative directors: Rodger Eyre, Gerald Kugler
Group brand director: Calvin Daniels
Brand director: Rimi Singh
Production house: Sons and Daughters
Director: Zach Math
DP: Simon Duggan
Editing: Saints Editorial
Transfer: Alter Ego
Post production: The Vanity
Audio House: Eggplant Collective

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