Wilcox is out at Cossette West

Cossette West has parted ways with co-creative director Sebastien Wilcox after just seven months on the job. Nick Richards remains as vice-president, creative director and a new team will be added to the creative stable, said Nadine Cole, vice-president and general manager. “We have a fairly lean creative team at Cossette right now with only eight people […]

Cossette West has parted ways with co-creative director Sebastien Wilcox after just seven months on the job. Nick Richards remains as vice-president, creative director and a new team will be added to the creative stable, said Nadine Cole, vice-president and general manager.

“We have a fairly lean creative team at Cossette right now with only eight people so to have two co-creative directors just wasn’t the right mix,” said Cole. “The decision was made so that we could bring on another team in lieu of a co-creative director.”

Cole said Cossette is looking for a web art director and two copywriters to handle new business wins and organic growth from existing clients.

In June Cossette won Caya, the Telus retail brand that targets the LGBT communities and will do campaign work, in-store point of purchase and media planning and buying.

Last month the agency added some work from the B.C. provincial government through a project from the Ministry of Jobs, Tourism and Innovation. Cossette was also successful in remaining agency of record for the University of B.C.’s Sauder Business School and retaining the B.C. Lotteries corporate branding work in account reviews this year.

“A lot of the growth has been web driven projects so it’s really time to start blowing out that digital team,” said Cole.

Cossette has 33 staffers including Chris Miller, director of digital who joined in March. The two most recent hires are account directors: Louis He, previously marketing and creative services manager with the BC Government and Jackie Pearl formerly of Taxi Vancouver.

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