We may not know what actor Charlie Sheen will say next, but a Winnipeg man has created a website that tells you what he has said before.
LiveTheSheenDream.com
contains a random quote generator that pops up gems such as, “I am on a drug. It’s called Charlie Sheen,” every time you click on the star’s slightly maniacal-looking head.
Or how about: “I closed my eyes and in a nanosecond I cured myself.”
Jarrett Moffatt, a copywriter with Velocity Branding, created the website last weekend with his friend Chris Meisner, another 24-year-old Winnipegger who now lives and works in New York.
“Really, this is just a social-media experiment,” Moffatt said Wednesday. “It’s all about branding now.”
Sheen is doing a great job of marketing himself and should do all right from all the publicity, he suggested, “if he doesn’t go off the deep end.”
By Wednesday, after it had been mentioned by celebrity blogger Perez Hilton, the website had scored almost one million visitors. On Wednesday alone, there were seven million page views from those who kept clicking to get more Sheenisms.
Even Sheen has seen the website, said Moffatt, and he likes it.
Moffatt said he and Meisner had been thinking about doing something involving Sheen for weeks.
“Timing is everything. We were actually going to launch it two weeks ago. We were going to have a T-shirt that said ‘Live the Sheen Dream.’ I’m really glad that Chris didn’t return my phone calls that weekend because we would have had a really bad idea.”
There’s not much to the site–just that black and white photo and a new quote every time you want one. Oh, and you can still order that T-shirt.
But with gems like this–”If you can bring me a souvenir from that moment when your father locked you in the closet, then bring it to me”–who needs more?
It’s fitting Sheen should have the last word.
“I’m just giving them what I guess they want, I just don’t know if they can handle it.”
