The winners of the 92nd annual Art Directors Club Awards have been announced in New York, and more than a handful of those victorious agencies are Canadian – a sure sign that Canadian creative is alive and well in markets abroad (not that anyone was skeptical).
Zulu Alpha Kilo took the podium the most of the Canadian winners. It won two awards for its Audi Canada “Quattro Experience,” scoring an Interactive gold in physical installation and a silver for art direction.
They weren’t the only medalist of the evening, however. Grey Canada was awarded an Interactive gold in Use of Technology for the Missing Children of Canada Society‘s “World’s Most Valuable Social Network” campaign.
Taxi Canada Ltd. saw its name mentioned most among Canadian winners, receiving an Advertising bronze in the Television Small Budget (under $100, 000) category for its Hockey Hall of Fame “Most Hockey Dreams Die” spot. Its New York office won an award of merit for the “What’s in Your Hot Dog?” spot for Applegate, and the Canadian team also took home an award of merit for its “Pothole Season” app.
“The Street House,” a physical installation by Leo Burnett Toronto for the city’s Raising the Roof charity, also won an award of merit in the ambient and environmental category, rounding out the list of Canadian winners.
Finally, Edmonton’s Calder Bateman took home an Interactive merit award for NoHomophobes.com, the web product it designed for the University of Alberta.
Other notable ADC Awards
• DESIGN FIRM OF THE YEAR – Dentsu
• INTERACTIVE AGENCY OF THE YEAR – Forsman & Bodenfors
• AGENCY OF THE YEAR – McCann NY
• NETWORK OF THE YEAR – BBDO
For a full list of this year’s winners, visit the ADC’s website.
