Here are four ads you must see because…
Fage
…there’s a lot of white space accented by some beautiful animation.
http://www.youtube.com/watch?v=cSo3HbkmiQU
Lexus
…there’s a lot of auditory white space accented by a celebrity cameo.
Suzaan Heynes
…this short film has some nice time-trickery that creates evocative visuals.
The Royal National Institute of Blind People
…it’s a good bait-and-switch idea well executed.