From Morning Filter (March 4, 2014), Marketing’s daily morning newsletter
Saks offers six-second beauty tips
The department store Saks Fifth Avenue is offering six-second beauty tutorials to its customers via video clips on its social channels. Using the hashtag #Saksin6, the brand is showing consumers how to use products it carries by brands such as La Prairie, Lancome, Armani and Guerlain. Though it’s using the six-second format favoured by Vine, Saks is also sharing the videos on Instagram and Facebook.
[Read more via ClickZ]
Tips for surviving your creative partnership
Creative duos are a lot like couples: they inspire each other and work well together, but they also bicker and push the other’s buttons. To dig into the heart of the creative duo relationship, Digiday found a handful of high power creative duos that have been together for more than a decade and asked them for “relationship advice.” Click through for the secret of sustaining creative duo success.
[Read more via Digiday]
Manchester United hosting G+ hangouts live at games
Manchester United is looking for super fans from around the world that can join its games via Google Plus Hangouts. The campaign, by Adam & Eve/DDB, will broadcast fans’ faces during the match to the digital screens that line the field at Man U’s Old Trafford stadium.
[Read more via dotRising]
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