From Morning Filter (April 10, 2014), Marketing‘s daily morning newsletter
Teens are all, like, Facewho?
A new Piper Jaffray survey of roughly 5,000 U.S. teens shows they are still tiring of Facebook and growing a stronger preference for Instagram. (Kind of a one step back, one step forward scenario for Facebook, considering it owns Instagram.) What else did the internet analysts find out about Instagram becoming the most preferred social teen site? Find out what the survey says…
[Read more via CNET]
Anti-bullying video shrinks with sharing
In response to the criminalization of bullying in Singapore, JWT Singapore and Singapore’s Coalition Against Bullying for Children and Youth created a video that shrinks as it’s shared. Meant to suggest that bullying should also disappear, the film “Share To End It All” shrinks by a millisecond every time it’s shared on Facebook.
[Read more via Creativity Online]
What Amazon is teaching Canadian retailers
Amazon recently added more than a million new products to its Canadian website, including musical instruments and wireless products. While the move gives retailers a run for their money, many hope that it gives Canadian consumers the confidence to spend more time and money online. While its easy to buy commoditized products from e-commerce sites like Amazon, clothing and accessories pose a different challenge. In response, retailers are starting to introduce solutions to help take out the guesswork.
[Read more via CBC News]
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