From Morning Filter (Nov. 21, 2013), Marketing‘s daily morning newsletter
Like a Rolling Stone gets a music video
Now that Arcade Fire has shown us how its done (remember The Wilderness Downtown? Neon Bible, back in the day?), someone’s created an online experience for the Bob Dylan classic. Tons of folks took part to create a “mutli-channel” and interactive take on the tune. Very cool.
[Watch it via Devour]
Despite everything, Walmart will likely win Black Friday
Forbes says despite a very unhappy workforce (strikes, low wages and labour violations), Walmart is doing something right somewhere. Even though protests are planned, analysts say we should expect to see long lineups outside the stores.
[Read more via Forbes]
No national McRib launch in the U.S.
With a new focus on wings and wraps, McDonald’s is downgrading its McRib promotion for 2013 after three years of national distribution. “Because of these new [menu] options, we left it up to our franchisees as to whether or not they want to offer the McRib, based on their local preferences.”
[Read more via AdAge]
Subscribe to our new e-mail newsletters for twice-daily updates from around the industry
