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From Morning Filter (Nov. 25, 2013), Marketing‘s daily morning newsletter Microsoft is taking steps to make 3D printing commonplace As Fast Company points out, Windows 8.1 came with some 3D printing functionality baked in. Late last week, it unveiled an app to push household 3D printing a step closer to reality. “Tap on any item, […]

From Morning Filter (Nov. 25, 2013), Marketing‘s daily morning newsletter

Microsoft is taking steps to make 3D printing commonplace
As Fast Company points out, Windows 8.1 came with some 3D printing functionality baked in. Late last week, it unveiled an app to push household 3D printing a step closer to reality. “Tap on any item, like one of Microsoft’s shirt-button templates or train set pieces, and you arrive at a finger-pannable, pinch-and-zoomable model that’s every bit as responsive as you’d hope a touch-screen app would be.”
[Read more via Fast Company]

Online JFK commemoration marred by intrusive ads
Reproducing historical events with “real time” social media and digital products has become fashionable (and popular, if WeChooseTheMoon.org was any indication). But Boston.com’s “live blogging” of the JFK assassination was sliced up (for a time) by ads for a pizza chain and a violent videogame. While it appears to have been accidental, one can’t help take away a bit of social commentary from the experience.
[Read more via AdAge]

Gap wonders if shoppers are tired of sales
As Businessweek quotes CEO Glenn Murphy, “Are we disappointed in the consumer sentiment or have we—I’m just being honest—as an industry not been that innovative in order to give the consumers a value proposition that doesn’t look like wallpaper day in, day out?”
[Read more via Businessweek]

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