Bullseye: When the going gets tough

Did someone say recession? Expect to hear the same pointless strategy debates

Mike Tennant July 17, 2015

Mike Tennant asks why, when the economy slows down, the industry still debates “brand-sell” versus “hard-sell” in the latest edition of his exclusive Marketing video column.

Want to watch more Bullseye with Mike Tennant? Visit the channel on MarketingTV.

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