Canada’s brutal winter shaped the homemade ads that appear on the YouTube Canada Ads Leaderboard for March. Both Canadian Tire and Duracell played off Canadians’ snow fatigue to create very relatable, shareable vids.
Unsurprisingly, Wren’s First Kiss tops the list after blistering through social media and – thanks to its simple look and feel – spawning spoofs, critiques and homages from just about every quarter. It was also predictable that Save the Children UK would appear in the top three with its incredibly evocative spot from Don’t Panic.
Note: This ranking indicates which ads were most-watched within Canada. To be included on this ranking, a video must be listed as an ad on YouTube. While Google does not make Canadian viewer statistics available, it determines this ranking with a process that accounts for paid and organic views and how much of a given video viewers watch.
1. FIRST KISS
Wren and Tatia-Pilieva
Published March 10
2. Most Shocking Second a Day Video
Save the Children UK and Don’t Panic London
Published March 5
3. @Duracell (Canada) Moments of Warmth
Duracell, Cossette and MediaCom
Published March 6
4. Samsung GALAXY S5 – Official Introduction
Samsung, Cheil Worldwide and Starcom Mediavest
Published March 4
5. How Canadians Celebrate Spring
Canadian Tire and North Strategic
Published March 19
6. SUBARU “WRX STI vs StickBomb”
Subaru
Published March 4
7. Aussie Builders surprise public with loud empowering statements
Snickers Australia, Clemenger BBDO and Starcome Mediavest Group
Published March 25
8. Unbelievable Bus Shelter | Pepsi Max
Pepsi Max UK, AMV BBDO and OMD UK
Published March 20
9. Old Spice | Get Shaved in the Face
Old Spice and Wieden & Kennedy
Published March 16
10. Durex #TurnOffToTurnOn – OFFICIAL
Durex, Havas and Aegis
Published March 14
YouTube Canada Ads Leaderboard
• February 2014
• January 2014
• December 2013
• November 2013
• October 2013
• September 2013
• August 2013
• July 2013
• June 2013
