CIBC has partnered with the Canadian Paralympic Committee to become the organization’s official banking partner.
According to CIBC, the four-year sponsorship deal broadens the financial institutions’ support of Canada’s amateur athletes and reflects the bank’s passion for sports as a way of inspiring and instilling valuable life-long skills to Canada’s youth.
“This a very exciting day for Paralympic sport in Canada with the announcement of this partnership,” said Gaétan Tardif, president of the Canadian Paralympic Committee in a statement. “CIBC’s support will be a great boost to Canadian athletes with a disability, from playground to podium.”
As one of committee’s partners and its exclusive banking partner, CIBC is pledging its support to Paralympians in next year’s Paralympic Winter Games in Sochi, the 2015 Parapan American Games in Toronto and the 2016 Paralympic Summer Games in Rio de Janeiro.
CIBC is also the lead partner of the Toronto 2015 Pan Am/Parapan Am Games. As part of that sponsorship, it established the CIBC Team Next program in July 2013 to assist 67 up-and-coming athletes in their dream of reaching the podium.
