Corby Spirit and Wine will pay $12-million cash to buy the Ungava gin brand and some of the other assets of Domaines Pinnacle, based in southeastern Quebec.
The deal doesn’t include Pinnacle’s cider business, which was founded in 2000 by Charles Crawford and Susan Reid.
Crawford will join Corby and become president of its new subsidiary, Ungava Spirits, which will continue to operate from Cowansville, Que.
Pinnacle’s other spirits businesses include Chic Choc spiced rum and a range of maple-based liqueurs.
Toronto-based Corby primarily markets and distributes spirits under several brands including J.P. Wiser’s whisky, Lamb’s rum and Polar Ice vodka.