A new report says a record number of U.S. shoppers made purchases online on the Monday after the Thanksgiving holiday weekend, pushing sales up 33%.
The report from IBM Benchmark said the average order rose 2.6% to $193.24 on the day known as “Cyber Monday,” when retailers amp up online promotions. The data said about 80% of retailers offered online deals.
About 6.6 % used a mobile device to shop, up from 2.3% in 2010. The Cyber Monday numbers point to Americans’ growing comfort with using their personal computers, tablets and smartphones to shop.
A clearer picture of how holiday sales are shaping up will come on Thursday, when major retailers report November sales.
