Kanye West fans in Toronto can buy a taste of “The Life of Pablo” this weekend following the rapper-turned-fashion mogul’s announcement of 21 pop-up stores worldwide.
West tweeted a map with red dots indicating the stores’ locations Wednesday night.
21 PABLO STORES WORLDWIDE THIS WEEKEND LOCATIONS HEREhttps://t.co/tYuzqs7kJW
— KANYE WEST (@kanyewest) August 18, 2016
Toronto is the only Canadian city, 13 of the stores will be in major cities in the U.S., and other shops are in Amsterdam, Berlin, Cape Town, London, Melbourne, Singapore and Sydney.
West is expanding the pop-up store concept following similar events in New York, Los Angeles and Paris earlier this year. West said the New York event generated $2 million in sales of items including thrift store jackets customized by West for $400.
West is following in the footsteps of fellow rapper Drake, who opened a pop-up shop in Toronto last spring to promote his album ‘Views from the 6.’