• The latest well-followed personality to try sponsored tweets? Roger Ebert.
• Fast Company reports that most Twitter trends are driven by mainstream media. Hey, we do what we can.
• Eep! The latest uploads at Adidas Original’s YouTube Channel are decidedly, in the words of Marketing QC‘s Caroline Fortin, “American Apparelesque.”
• Reporters at NPR’s This American Life believe they’ve decoded Coca-cola’s secret formulation. Man, first the government gets hacked, now this. Is no secret safe?
• Two of Shaw Media’s online products–”Autotopsy,” which is part of Crash and Burn‘s digital brand, and the website for Storming Juno–have been nominated for South by Southwest interactive awards.
• Leo Burnett Budapest is hiring, and its musical call for applicants is true heavy metal.
