Marketing Bits: Old Spice’s latest online numbers

• Clickz did a good job of rounding up the numbers from Old Spice’s latest online effort, which pit OSG against Fabio in “169 unique videos, which attracted over 22 million views.” • Francesco Quinn, the son of actor Anthony Quinn whom you may know from his Old El Paso ads, has passed away. • Nissan […]

• Clickz did a good job of rounding up the numbers from Old Spice’s latest online effort, which pit OSG against Fabio in “169 unique videos, which attracted over 22 million views.”

• Francesco Quinn, the son of actor Anthony Quinn whom you may know from his Old El Paso ads, has passed away.

• Nissan has announced it wants to grow its dealer network as part of its Nissan Power 88 plan. Power 88’s goal is to achieve an 8% global market share worldwide.

• Just in case you’re into planting dummy reviews of your product on social sites, you should know that Cornell University is developing a thingy that will sniff them out. “So far, the software is only useful for processing hotel reviews, and Chicago hotel reviews at that. The Cornell team is hoping, however, that similar algorithms could be developed for reviews of a wider range of goods and services. ‘Ultimately, cutting down on deception helps everyone.'”

• Here’s an interesting look at the philosophy behind mannequin design.

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