Canadian Suit Drive aims to get unemployed men suited up
Clothing retailer Moores takes the adage “clothes make the man” very seriously and wants to help outfit unemployed men in business attire through its annual Canadian Suit Drive.
To kick off the drive, Moores is hosting events in Toronto, Montreal, Vancouver, Calgary, Winnipeg and Ottawa Tuesday to encourage Canadians to drop off their gently used professional clothing at any of its 117 stores across the country.
Street teams of men clad only in boxers, dress shoes, socks, and ties are carrying signs that read: “Give The Suit Off Your Back” and drives passersby to CanadianSuitDrive.com for more information.
Visitors to the site can track the progress of the campaign. Last year, Moores collected more than 15,000 items and this year the retailer is aiming for a minimum of 25,000 articles of clothing.
The clothing items will be donated to local organizations that provide job readiness programs for men seeking employment.
“Right now, there are more than 780,000 working-age males unemployed in Canada, many of whom are facing significant disadvantages that make obtaining employment challenging,” said Dave Starrett, Moores president.
“Moores has long-believed in the value of a suit and in how dressing well can boost a man’s confidence,” he said. “The Canadian Suit Drive is our way of helping men across the country transition into the workforce.”
The drive starts tomorrow and closes Aug. 31. As a thank-you, Moores is offering donors 50% off their next purchase.