Sobeys has cooked up another Jamie Oliver contest.
The grocer’s latest #BetterFoodForAll challenge gives Canadians the chance to win a cooking lesson with the British celebrity chef in London, U.K. Last July, people could win a cooking class with the chef in Toronto.
Until March 26, Canadians who post a photo or video and a brief description showing “how better food choices have helped them eat better, feel better and do better” along with the hashtag #BetterFoodForAll on Twitter or Instagram will be entered into the contest. One person will win a trip for two to London.
Sobeys announced its partnership with Oliver in 2013 as part of its mission to better reflect Canadians’ interest in healthy eating.
In a press release, the company said it would continue to help Canadians explore the world of better food in 2015, with upcoming in-store campaigns including a “Power Up with Green” promotion highlighting green produce through recipes and tips. In addition, Sobeys has launched its “Eat Better” contest that gives away a Vitamix blender each week until February 25.
