1. Sue Alexander Ash gets top job at Initiative
Sue Alexander Ash has been promoted to executive vice-president and managing director at Initiative.This morning’s announcement is the latest in a wave of senior level shuffles at Canada’s media companies.
2. Abercrombie & Fitch asks ‘The Situation’ two wear somebody else’s clothes on ‘Jersey Shore’
A clothing company is offering money to Mike “The Situation” Sorrentino and his fellow Jersey Shore cast members – so they’ll stop wearing the brand on the show.
4. Latest Consumerology tracks green marketing’s decline
Environmental issues had long been a hot-button issue in Canada. In 2006, many polls showed the environment was the number-one issue on Canadians’ minds during the federal election. But the latest Consumerology report from Toronto agency Bensimon Byrne and research firm The Gandalf Group indicates times have changed.
5. Calgary.ca goes the Google route
Log on to the City of Calgary’s new website and you won’t see the usual text-heavy, drill-down-the-tree-to-the-roots site favored by most governments.
