Ah, the locker room speech. Fertile ground for both inspiration and comedy. DDB Vancouver‘s TV spot for Netflix puts veteran commercial actor Neil Crone in the coach’s shoes, but the words that come out of his mouth aren’t quite what you’d expect from the situation.
(Also, for my money, Crone’s character is referencing the greatest sports speech of all time: Herb Brooks’ speech to the 1980 U.S. Men’s Hockey Team.)
Agency: DDB Canada Vancouver
Associate creative director: Daryl Gardiner
Copywriter: Jessica Schnurr
Art director: Daryl Gardiner
Executive creative director: Dean Lee, Cosmo Campbell
Creative director: Dean Lee, Josh Fehr
Production company: Partners Films
Director: Michael Downing
Post-production: Cycle Media
Audio house: Wave Productions
Media company: MEC Global