A Toronto-based ad agency, ThreeTimesThree covered the slopes of Blue Mountain’s ski resort in black polka dots last weekend as part of a event for its client, The David Cornfield Melanoma Fund (DCMF). Each dot represented a cancerous mole, which can develop as a result of sun exposure – a key point the DCMF wanted […]
Russ Martin
February 04, 2013
A Toronto-based ad agency, ThreeTimesThree covered the slopes of Blue Mountain’s ski resort in black polka dots last weekend as part of a event for its client, The David Cornfield Melanoma Fund (DCMF).
Each dot represented a cancerous mole, which can develop as a result of sun exposure – a key point the DCMF wanted to teach the young skiers at the hill.