We first met Morgan from Ottawa when two of his buddies dropped off a big case a beer at his beachfront home. That “case” (Molson Canadian’s red refrigerator) appears again in this new spot from Rethink that debuted during CBC’s coverage of the Sochi Winter Games opening ceremonies Friday.
Notice, too, the magnum-sized bottles that Molson has made a part of all marketing around its sponsored and top-line sporty events.
