MADD Canada‘s latest video public service announcement from Montreal shop Uber is slow motion, dragging out an incredibly painful moment to make sure viewers feel this experience after its 30 seconds are up.
Agency: Uber
Art directors: Pascal Hamelin, Pascale Dufour
Copywriter: Olivier Calonne
Creative director: Caroline Barrette
Director: Jason & Carlos Sanchez
Production: Quatre Zéro Un
Post-production: Motor
Sound design: Boogie Studio
