Looks like Toronto agency Blammo is moving ConAgra‘s Pogo brand into “tastes great/less filling” territory with a tongue-in-cheek call to action in an attempt to kick the hotdog-on-a-stick back into the public consciousness. Consumers, the spot contends, are either in the ketchup or mustard camp. There is no middle ground.
This execution aims for the melancholy of French films. Can we expect an 80s action satire? A western?
Agency: Blammo
Creatives: Vinay Patmar, Oliver Brooks, Dejan Durjic
Creative director: Michael Murray
Director: Graham Roumieu
Animation: Common Good
Account supervisor: Amy De Merlis
Sound and music: Keen Music
