TC Media has hired Jacqueline Loch as vice-president and group publisher for consumer solutions.
She’ll be in charge of the publishing company’s eight English magazines: Canadian Gardening, Canadian Living, Elle Canada, The Hockey News, Style at Home, TV Guide, Vancouver Magazine and Western Living.
Loch was previously vice-president of content solutions for Rogers Media, and launched its Content Solutions division that developed strategies and products for clients such as L’Oréal Canada, and the Walmart magazine.
Before that, she worked in integrated business solutions at CanWest Media Sales, and as creative director at the National Post and The Financial Post.
In her new role, she’ll focus on developing TC’s brands across multiple platforms, including digital, broadcast and social media.
“Jacqueline possesses the rare combination of creativity and business acumen which, coupled with an in-depth understanding of what consumers want and what the marketplace wants, positions her well to lead our English brands to future growth,” said Carlos Lamadrid, Senior Vice-President, Consumer Solutions at TC Media.
She begins May 20, and will report to Carlos Lamadrid, senior vice- president of Consumer Solutions at TC Media.