1. What the digital restructuring at Postmedia means
Three senior executives steering Postmedia Network Canada’s digital strategy and products are out following a restructuring.
2. Starbucks debuts new mobile payment option
Starbucks’ Canadian customers can now pay for their order faster than you can say “tall vanilla soy milk latte.”
3. Canadian Stage cusses you out to promote Red
“Did he tell you to f*ck off?” asks Zak Mroueh.
4. Little brands with little media spend getting big results
When was the first time you heard about Honest Tea, Method soaps of Lululemon? Chances are it wasn’t from a media campaign. These companies are part of a growing group of smaller brands that succeed despite relative low media spend.
5. Google+ introduces Pages for businesses
The three-month-old Google+ has launched another volley at its chief rival, Facebook, with its new Google+ Pages.