Top media news from the last seven days:
1. Kevin Newman takes on dual roles at Bell Media
As far as unique, contemporary-sounding titles go, ‘digital news evangelist’ has got to be near the top of the list. It’s one of two titles Kevin Newman has just scored at Bell Media. The other is co-host of CTV‘s political program Question Period.
2. Get off Facebook and pay attention to your website: report
A new report from KubasPrimedia suggests that marketers investing in social media to drive brand loyalty and sales are investing in the wrong area.
3. Canadians rapidly adopting mobile banking: Report
A new study from Toronto’s Solutions Research Group (SRG) has found that Canadians are increasingly doing their banking on the go, and suggests that paying by plastic – whether debit or credit card – is destined to become obsolete.
4. Print version of The Onion landing in Toronto
The freebie print version of the satirical website The Onion is coming to Toronto.
5. Look At This: A scaly take on outdoor media
This jaw-breaking billboard promotes the new reptile exhibit at the Ontario Science Centre.
