1. Abercrombie & Fitch asks ‘The Situation’ to wear somebody else’s clothes on ‘Jersey Shore’
A clothing company is offering money to Mike “The Situation” Sorrentino and his fellow Jersey Shore cast members – so they’ll stop wearing the brand on the show.
2. Calgary.ca goes the Google route
Log on to the City of Calgary’s new website and you won’t see the usual text-heavy, drill-down-the-tree-to-the-roots site favored by most governments.
3. P&G tunes up music video contest
Procter & Gamble’s Cheer laundry brand has targeted young, colour-loving consumers with a contest based on an online music video.
4. Zoom Media Canada welcomes Fernandes as new president
Who says senior executive announcements don’t happen over the summer? Blasting that notion away, Zoom Media Canada has just announced it has a new president and chief operating officer.
5. Sonic launches in B.C. with 10,000 commercial-free songs
Rogers Radio is spinning a new beat for listeners in the Greater Vancouver Area with Sonic, a top 40 radio station that promises to play the first 10,000 songs in a row, commercial free.
