Deadline extended until Oct. 16!
It’s back! Marketing‘s search for the most successful, innovative and creative media owner in Canada resumes for 2015 with the call for entries for the Media Player of the Year competition.
And this year, there is a special search underway to find the strongest media agencies that work alongside them.
The Media Player of the Year is chosen annually by Marketing‘s editorial staff who assess growth, client work, innovative thinking and industry leadership (among other factors). As the media field diversifies, Marketing constantly broadens its field of vision to find the companies providing the best access to audiences, be they traditional broadcast and print organizations, online entities or any of the myriad organizations in between.
Past winners have included Blue Ant Media and Rogers Communications, named for their smart growth, innovative advertiser programs and creative problem solving in a field challenged by marketer’s high standards for ROI.
Download the Media Player of the Year nomination form
Media Agencies
Alongside the Media Player Of the Year title, Marketing also names a Marketer and Agency of the Year. This year’s agency search is going to be divided by discipline, and media agencies specifically are invited to toss their hat in the ring.
Last year’s Agency of the Year was Touché, the first media shop to earn the title in the program’s history. In highlighting the agency’s accomplishments, it became clear the challenges facing this part of the industry are unique compared to those of creative and PR agencies. So for this year’s deliberations, we’re deliberately reaching out to those three parts of the agency world.
When it comes to media agencies specifically, editors will be looking for indications of business growth, a strong sense of how a company plans to keep pace with change and, of course, excellent client work.
Download the Agency of the Year nomination form for media agencies