OMG, do you want to be BFF with your favourite brands? Facebook hopes so. To make the site more advertiser-friendly, Facebook now allows companies to create their own profiles (previously only people could do so). But while some brands are now the coolest kids in school, others are stuck at the back of the cafeteria with the chess club.
|
MARKETER |
FRIENDS |
WALL POSTS |
WHY YOU SHOULD FRIEND THEM |
|
Coca-Cola |
916 |
44 I’m addicted! |
A nice logo and a discussion for Coke memorabilia collectors |
|
Red Bull |
775 |
23 Red Bull is the s**t!!! |
For the adrenaline junkies, there are links to extreme athletes and videos |
|
Pepsi |
550 |
14 Bring Back Crystal Pepsi! Please! |
If you side with Pepsi in the cola war, it’s another venue to tell Coke fans to “suck it” |
|
McDonald’s |
370 |
9 “The chips are the best. And them nuggets are good as well” |
Unless you want to rate their burgers or read every quarterly report, you shouldn’t |
|
Blockbuster Online |
24 |
None |
Blockbuster Online recently revamped its floundering Facebook presence, but don’ bother signing up. It still bites. |
