Mediative has added a new publisher to its roster, becoming the exclusive sales representative for CarPages.ca.
A division of AutoPath Technologies, CarPages.ca is a car-shopping site that reaches more than 1 million potential vehicle buyers across Canada each month. It features more than 52,000 vehicles from over 1,000 dealers, as well as hundreds of reviews and 1,600 blog posts.
According to comScore data, it is ranked in the top 25 against Ontario households with an annual income over $100,000, and is the only car sales site approved by the Used Car Dealers Association of Ontario.
In addition to selling CarPages.ca, Mediative will also help the site monetize its first-party data.
Mediative currently boasts more than 18 publisher partnerships spanning over 40 brand-friendly websites. The company specializes in reaching what it describes as “ready to purchase” consumers.
